Wednesday 22 February 2017

TV studio goes residential

There's something about the "olden days" that is so glorious. Time went slower, you had to walk to school (for miles over broken glass I seem to recall), and television studios didn't just make great family entertainment, they also headquartered themselves in astonishingly grand buildings.

Like this one, formerly of that great Australian stalwart, Channel 9 (or GTV 9 as it was), and before that, Heinz (of tinned food fame) and originally built in 1909 as a factory for the Wertheim Piano Company. Which all contributes to a wonderful historic backdrop for a Federation era red brick building adorned with stunning brick piers, molded capping and other classic decorative detail.

So, now that factories (and studios) have moved to the outer, what better use of a building in a highly sought-after part of Melbourne's inner-city than apartments. And with all the space and ceiling height of a TV studio/can factory/piano factory on offer, it's worth doing something special.

Which is exactly what happened. This apartment is an awesome example of how loft-style (or what you might call "New York Style") living can be created out of the shell of a huge heritage building.
Delivering beautiful northerly and southerly aspects, it frames some of the best inner-city views on offer. And the cavernous ceiling height contributes to a grand sense of space and style. 

So much ceiling height, in fact, that an entire internal loft containing a full master suite was created to complement the other two bedrooms, and it is a thing of luxury in itself! Walk through robes, en-suite bathroom, more high ceilings!

But the real treat is in the finishing here - taking cues from the building's past, the design incorporates stage-style lighting in what is a design masterstroke - giving a theatrical touch to already stylish residence.

This apartment is really worth seeing - and it's on the market right now through agent Biggin & Scott. See the listing here.

Monday 20 February 2017

Modern materials and design are overlooked

One of the things I am constantly doing as a real estate copywriter is highlighting construction details such as "double-brick" or "solid brick construction". It's like a mantra - I see bricks, I think "solid". And I use that as a selling point because I think for most people, there is something solid and long-lasting about brick construction. It really is a selling point to everyone except those people who are looking for the quaint charm of weatherboard (which stands the test of time just as well, if looked after properly, by the way). 

What about more modern materials, though? How about concrete? Why don't we use it more?

Perhaps it is because of an unfashionable reputation it was given as a result of the brutalist architecture movement, which was a large-scale symphony of bare concrete that, in my opinion, was actually very cool. Or maybe it's because we are used to seeing concrete panel construction only in industrial estates. Either way, there's a bias against concrete in more domestic settings.

This is a shame, because concrete is probably the strongest and most hard-wearing construction material humans have ever come up with, and it is so much more flexible for use - you can pre-cast it and just stick it up in the air, or with some clever formwork, cast it to whatever shape you desire. It's a beautiful thing and long the apple of the architect's eye.

So here's what you can do with those "industrial concrete panels". You can create a simple but beautiful, and functional, townhouse in one of Melbourne's trendiest locales. And do you like ceiling height? Well, you're not restricted with panels, just put the damned floors wherever you like, at whatever height, no extra costs of bricks or labour. The net result is a freedom of layout and design, and an abundance of space. 

Such as this home in Abbotsford:

An economy and elegance of design allows for beautiful indoor-outdoor spaces that flow effortlessly from feast in the kitchen to romantic novel by the courtyard.


And if that's not exciting enough, marvel in the city/urban skyline from the ultimate rooftop party palace!
It's a wonderful example of how the use of modern materials (not that concrete is particularly modern) to create a clean, crisp and functional design that oozes beauty, and still, maintains a legitimate claim to the term "solid".

Thanks to my friends at Nelson Alexander, this particular example is currently on the market too. For any trendy families looking for the ultimate party house, or even a place to raise the kids (to be cool kids, that is). It has three big bedrooms, two bathrooms and multiple living zones. Clever. See it here. 

Photographs by Axiom Photography and Design

Wednesday 15 February 2017

Elegance behind quirky Californian Bungalow style


Those shingles under the eaves and broad columns are clearly speaking to the Californian Bungalow style, but there's more to this house, and this is a very modest facade to a grand family home in the leafy and picturesque Melbourne suburb of Ivanhoe.

The street is quiet, the position is elevated, and the views go for miles. Such is the appeal of these inner-Yarra Valley suburbs, less than a half hour's commute from the city, but with a tranquil feel. It reminds you of the Hollywood Hills out here - great views, leafy streets, the hustle and bustle just minutes by car, but a world away.

This wonderfully renovated home displays a few of the characteristics of house design that I've come to love in my travels through hundreds of properties as a real estate copywriter. And they're not all about size, or grandeur, or even striking views. Some are quite mundane, yet important on a daily living basis, and that, after all, is what we have to do in our homes - live in them.

Look at the kitchen here:

That intriguing island design at the room's centre column is actually very clever. Why? Well think about how you entertain and cook in a kitchen - you're chopping veggies, or pouring glasses of your favourite chardonnay, and while you're doing that, you're probably watching the TV, or talking to a friend about what a day you had. Both of these are outside the kitchen - in the living room. So this kitchen allows you to do your culinary thing and attend whatever else is going on. It's a really simple thing, and very common, but easily overlooked. (By the way - you see how the stove is in the opposite position - this works too - when cooking on the stove, you really need to concentrate a bit more... so distractions are best avoided!)

Here's a nice picture of the back yard, from the pool. The sense of space is highlighted here by having the pool extend from the house into the back corner of the yard, giving both length to the pool, and depth to the vision. It's nice. It looks great (it's why I chose this photo).

Here's what I really want in my home - a study with bookshelves and a nice garden view. Plus a couch to kick back on and watch a movie when I should be working. Why don't more houses have these?

Formal lounges and dining rooms are a bit old-hat these days, with a preference for open-plan living, however I think there is real value in the design. Not for nothing was it considered proper to have a 'drawing room' where one could retire with friends after dinner for a glass of whisky (or sherry) and discuss the world. It makes sense to draw the day to the close with friends, and to do it in style. Don't ever put a TV in these rooms, it would spoil it. So, big points for old-fashioned home design here, long may it last.


That's a few thoughts on this great home. There's more detail of course (I spent a while looking through this one), and if you want to buy it, it's going to auction on the 4th of March. Agent: Nelson Alexander. More details here.